360 campaigns

360 degree campaigns in marketing are strategies that use a combination of different media to reach the target audience. These campaigns are very effective due to wide audience coverage and increased brand awareness.

Media used in 360 campaigns

A variety of offline and online media can be used in 360 degree campaigns. Some of the most common media used in these campaigns are:

Offline media

TV, radio, newspaper, magazine, environmental advertising, print advertising, etc.

Online media

Click ads, display ads, social networks, content marketing, email marketing and…

Advantages and disadvantages of 360 degree campaigns

360 degree campaigns have many benefits, including:

Wide audience coverage: These campaigns can reach a wide range of audiences due to the use of a combination of different media.
Increase brand awareness: 360 degree campaigns can effectively increase brand awareness.
Strengthening the brand: These campaigns can help strengthen the brand and create a positive image of it in the minds of the audience.

Among the disadvantages of 360 degree campaigns, the following can be mentioned:

High cost of running a campaign: Running a 360-degree campaign is usually expensive.
Need for careful planning and coordination: Running a 360-degree campaign requires careful planning and coordination so that brand messages and images are conveyed to the audience in an integrated and coherent manner.

Design and implementation stages

work order

RFB Order

First, the work order is done by the customer.

research and invastigation

Research & Investigation

Budgeting & Schedule

Budgeting & Schedule

Ideation and creativity

Media Planning

Media Planning



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